01
Starting a Business
Consider the income you need, likely costs, pricing, finding customers and what self-employment really involves.
Business Coaching · Online across the UK
Build a Better Business.
Become a Better Business Owner.
Practical, one-to-one business coaching with Neil Heyes.
Running a successful business takes more than being good at what you do. It requires clear thinking, sound commercial decisions, effective organisation and an understanding of what you want your business to achieve.
With more than 25 years of professional and commercial experience, I provide straightforward business coaching to help owners, founders and directors make better decisions, improve performance and build businesses that support their ambitions.
Building Brands. Boosting Profits.
About Neil
Real Business Experience.
Straightforward Advice.
I'm Neil Heyes, a business owner and Chartered Building Surveyor, MRICS, with more than 25 years of professional and commercial experience.
From senior management and Associate Director-level roles to running and developing professional services businesses, I've worked with the decisions owners face every day: attracting customers, managing costs, pricing services and keeping a business organised.
My coaching draws on that experience, not claims of overnight success. When you work with me, you work with me.
The Business Owner's Dilemma
You Didn't Start a Business to Create Yourself Another Job.
Most people don't start a business because they want to work longer hours, take fewer holidays or spend every evening worrying about tomorrow. They want greater independence, financial security and control over their lives.
But somewhere along the way, running the business can become all-consuming. You're generating sales, dealing with customers, managing finances, handling problems and making every important decision.
Before long, the business you created for freedom can begin controlling your time.
I believe a successful business should provide more than an income. It should give you choices — about how you work, how much you earn, which customers you serve and the life you want to lead.
Build a Business That Works for You.
Not the Other Way Around.
Who I Help
Business Coaching Built Around You.
For founders, company directors, small business owners and self-employed professionals, including those preparing to start their first business.
02
Running an Established Business
Step back from daily pressures to improve profitability, operations and the decisions that shape your future.
03
Developing as an Owner
Build commercial understanding, clearer priorities and a more sustainable business that is less dependent on you.
Why Coaching Helps
Running a Business Can Be a Lonely Place.
You're the person others turn to for answers. But who do you speak to when you need a second opinion?
An experienced outside perspective can make a difference. Coaching creates space to discuss challenges openly, question assumptions and consider alternatives away from daily pressures.
01
Independent Perspective
An outside viewpoint on your challenges, decisions and opportunities.
02
Better Decision-Making
Discuss your options, question assumptions and consider the commercial implications.
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Financial Understanding
Develop a clearer understanding of pricing, operating costs, profit margins and the income your business needs to provide.
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Organisation and Efficiency
Identify improvements to systems, time management and everyday operations.
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Clear Priorities
Establish achievable objectives instead of constantly reacting to problems.
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Accountability
Review agreed actions, discuss obstacles and track progress between meetings.
The Owner, the Business & the Plan
Success Isn't Just About Turnover.
A business generating substantial revenue isn't necessarily successful for its owner. What matters is whether it is profitable, sustainable and supporting the life you want.
For some, success means expansion and larger operations. For others, it means a comfortable income, more control over working hours, less stress and more time with family. We start with what success means to you.
01
The Business Owner
Start with what you want your business to achieve for you: personal income, working hours, family priorities, financial security and long-term independence. Consider your strengths and where you would like to develop.
02
The Business
Look at how the business operates: pricing, profitability, operating costs, sales, marketing, cash flow awareness, organisation and systems — including how dependent it is on you.
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The Plan
Agree realistic priorities that bring the business closer to your objectives. Put improvements into practice, then review progress and refine the next steps together.
Personalised to your circumstances — not every topic is covered in every meeting.
Coaching & Pricing
A Personal Coaching Relationship. Clear Deliverables.
More than a monthly meeting: a focused conversation, written recommendations, agreed actions and a regular opportunity to review progress.
Initial Business Review
£149
One-off 60-minute consultation.
Discuss your current position, challenges, commercial and personal objectives, opportunities for improvement and whether ongoing coaching is right for you.
Online via Zoom or Google Meet. No obligation to continue.
Private Business Coaching & Mentoring
£399 / month
For one individual client. Minimum initial commitment: 3 months.
- One private 60-minute online session each month
- Personalised written summary from Neil
- Practical action plan
- Monthly progress review and accountability
- Brief action-plan email clarification support
Personally with Neil via Zoom or Google Meet. Brief email replies normally within two working days; no unlimited advice, substantial consultancy, extra sessions or group coaching.
May continue monthly after three months, subject to agreed terms.
If you join monthly coaching, your £149 Initial Business Review fee is credited against the first £399 payment, leaving £250 to pay towards your first month.
All prices in pounds sterling. White Hot Digital Ltd is not registered for VAT. The prices displayed are the full amounts payable, and no VAT is charged.
Commitment & Progress
Real Business Improvement Takes Time.
Some challenges can be addressed quickly. Changes to pricing, marketing, organisation or delegation need time to plan, introduce and refine.
The programme begins with a three-month minimum commitment to understand your business, establish priorities and start implementing changes. Longer-term coaching is optional, not a fixed twelve-month programme.
The aim isn't to create dependence on a coach. It's to develop your understanding, confidence and commercial skills to manage your business more effectively.
FAQs
Questions You Might Have.
How many sessions do I receive?
Exactly one private 60-minute coaching session each month, delivered personally by Neil. The £399 monthly fee is for one individual client, not a group.
Is there a minimum commitment?
Yes. The initial commitment is 3 months. Coaching may continue monthly afterwards, subject to the agreed terms.
Can I book a one-off Business Review?
Yes. The £149 Initial Business Review is a one-off 60-minute online consultation, with no obligation to continue.
What happens if I decide to continue?
Your £149 review fee is credited against the first month's £399 coaching payment, leaving a first-month balance of £250.
Contact
Let's Talk About Your Business
I'm Neil. Tell me where you are with your business and what you'd most like to change. Whether you're just starting out or running an established business, I'd like to understand what matters to you.
I'll review your enquiry personally.